Our vision is to develop a model of affordable and people-centred healthcare promoting realistic & evidence-based medicine reducing unnecessary investigations and medicalisation.

Inappropriate medicalisation carries the dangers of the unnecessary labelling, poor treatment decisions, iatrogenic illness, and economic waste, as well as the opportunity costs that result when resources are diverted away from treating or preventing more serious disease. At a deeper level, it may help to feed unhealthy obsessions with health, obscure or mystify sociological or political explanations for health problems, and focus undue attention on pharmacological, individualised, or privatised solutions.

  1. Medicalisation: peering from inside medicine, BMJ 2002;324:866
  2. Rational, cost-effective use of investigations in clinical practice, BMJ 2002;324:783
  3. When Is a Medical Treatment Unnecessary?, by Lisa Rosenbaum, October 23, 2013, The New Yorker